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Prime Hydration

Discover a new level of refreshment with Prime Hydration Drinks, a revolutionary product category designed to redefine your beverage choices.

These meticulously crafted beverages are the ultimate fusion of flavor, functionality, and hydration, delivering an unrivaled experience that transcends ordinary thirst quenchers.

Whether you're an athlete seeking optimal performance, a busy professional needing a pick-me-up, or simply someone who appreciates exceptional taste, Prime Hydration Drinks are here to elevate your beverage game.

Who are PRIME Hydration?

PRIME, stylized as PRIME, is a collection of sports drinks, drink mixes, and energy drinks developed and marketed by Prime Hydration, LLC. This product range is endorsed by popular YouTubers Logan Paul and KSI. The launch of PRIME in 2022 generated significant social media buzz, capitalizing on the massive combined following of these influential personalities, who have amassed tens of millions of devoted followers. Furthermore, the product received additional exposure through partnerships and sponsorships with prominent sports entities.

Why is PRIME so popular?

PRIME incorporates coconut water, offering a source of sugar that is comparatively lower than that found in "traditional sports drinks."

Additionally, this beverage includes essential electrolytes, vital minerals that may be depleted from the body during intense physical activity.

Is PRIME only in the UK?

Logan Paul and KSI, in collaboration with the supplier and distributor Congo Brands, introduced the hydration drink to the market.

The venture was established in early 2022, and the product is currently accessible in both the United Kingdom and the United States

Can my kids drink PRIME Hydration?

The Prime Hydration drink is specifically formulated as a child-friendly sports drink, similar to well-known brands like Powerade or Gatorade. Designed to support physical activity and aid in post-exercise recovery, sports drinks are commonly recommended for individuals engaged in strenuous exercise.

Notably, Prime Hydration has been deemed suitable for consumption by individuals under the age of 16, making it a viable choice for young athletes or active children seeking a replenishing and refreshing beverage option.

Please note that this information is accurate as of May 19, 2023.